Tuesday, November 21, 2023

Goodyear Unveils New Throwback Tire Design for Darlington Throwback Weekend

In celebration of Goodyear’s 125th Anniversary, the tire manufacturer has designed a brand-new throwback firewall design for NASCAR’s Annual Throwback Weekend at Darlington Raceway. PC: Goodyear

In celebration of Goodyear’s 125th anniversary, The Goodyear Tire & Rubber Company has unveiled a special sidewall logo design for NASCAR’s Throwback Weekend, which will take place at Darlington Speedway on May 12 to 14.

The limited-edition sidewall design features the historic Goodyear Wingfoor logo, originally created in 1898, and will be seen on 3,500 tires throughout the NASCAR Cup, Xfinity, and Truck Series events at Darlington Raceway.

- Advertisement -

As the longest-tenured sponsor in the sport, Goodyear’s new retro sidewall design serves as a special tribute to the longevity of the relationship between NASCAR and Goodyear. In 2022, Goodyear renewed its position as the exclusive tire for NASCAR’s top-three series, marking a commitment to continued innovation for the next generation of drivers.

“It’s exciting to be a part of this special weekend and acknowledge the distinctive relationship that two storied organizations like NASCAR and Goodyear share,” said Stu Grant, general manager, Goodyear Global Race Tires. “The unique, first-of-its-kind sidewall design is a fitting tribute to our remarkable history together and our shared passion for motorsports.”

Now, race fans have the opportunity to win the ultimate ‘Throwback Weekend’ experience, through Goodyear, which includes a myriad of once-in-a-lifetime experiences fit for the biggest of NASCAR fans.

Through the Goodyear 400 Sweepstakes, which can be entered at www.Goodyear400Sweepstakes.com, one fan will win one of the throwback tires from the winning team. The package also includes VIP tickets to the race, a meet and greet with the NASCAR on FOX broadcast crew, a behind-the-scenes tour of the FOX broadcast booth, and a ride in the iconic Goodyear Blimp.

Since 1898, Goodyear has been enabling mobility and continues to stay More Driven. In 2023, Goodyear will celebrate its 125-year anniversary by continuing to deliver the products and services that move the world. Visit our Corporate Website to learn more.

NASCAR’s annual ‘Throwback Weekend’ will take place from May 12 to May 14 at Darlington Raceway, as the NASCAR Cup Series, NASCAR Xfinity Series, and NASCAR Craftsman Truck Series all take to the 1.366-mile South Carolina facility.


Joseph Srigley
Joseph Srigleyhttps://tobychristie.com
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at TobyChristie.com

Related Articles

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Follow us


Latest Articles