Thursday, June 8, 2023

Jessica McLeod Promoted to Chief Executive Officer of Live Fast Motorsports

PC: Live Fast Motorsports

On Thursday, Live Fast Motorsports officially announced that Jessica McLeod would be promoted from General Manager (GM) to Chief Executive Officer (CEO), where she’ll work alongside team owners Matt Tifft and BJ McLeod.

Jessica, who has been a major part of Live Fast Motorsports since its inception, has accumulated nearly two decades of experience in the sport, being involved with the operations of BJ McLeod Motorsports in NASCAR’s National and Touring Divisions since 2003.

“Jessica (McLeod) has been a crucial asset to LFM since the start,” said LFM co-owner, Matt Tifft. “Her direction, hard work, and dedication to the team have served as foundational assets leading us to successes in our team’s first year, 2021. Today as LFM starts our second-year racing in the Cup Series, it feels right to give credit where credit is due, by naming Jessica with the well-deserved title and promotion of CEO.”

Live Fast Motorsports currently represents the youngest ownership at NASCAR’s top-level and continues to follow the sports lead in taking strides towards diversity and inclusion, within all occupations of the sport.

“LFM is honored to name Jessica as CEO,” said co-owner, driver, and husband, B.J. McLeod. “Jessica’s commitment to this team is surreal. She carries tons of behind-the-scenes responsibilities and is a great leader to every employee and crew member on this team.”

Joseph Srigley
Joseph Srigley
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at

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