Search
Close this search box.

Partner

Spencer Boyd Partners with Twang for Truck Race at Bristol

Twang, the original creators of Beer Salt, will sponsor Spencer Boyd and Young’s Motorsports in the NASCAR Craftsman Truck Series event at Bristol Motor Speedway.

Twang, the creators of the original Beer Salt, and premium flavored salt, sugar, and spice blends, will serve as the primary sponsor for Spencer Boyd and the No. 12 Young’s Motorsports Chevrolet Silverado at Bristol Motor Speedway.

The partnership will also see the brand serve as an associate sponsor for the remaining events on the 2023 NASCAR Craftsman Truck Series schedule.

“I love bringing new sponsors to our sport,” said a smiling Boyd.  “This is such an iconic brand in Texas and I’m super excited to be part of their rollout to Walmart so the rest of America can taste it!  The team over at Twang is amazing.  They are going to love the race at the Last Great Coliseum and chances are we’ll all have some fun that weekend.”

Founded in 1986, Twang has been adding fun and flavor to the lives of millions with its premium flavored beer salts, michelada mixes, and cocktail rimmer blends, thanks to the Treviño family of San Antonio.

“We’re revving up for an electrifying partnership with Spencer in the NASCAR Craftsman Truck Series Season,” said Edmundo Macias, Director of Marketing of Twang. “Just like the fast-paced action on the track, Twang’s flavorful offerings bring joy and excitement to food and drink enthusiasts nationwide. This collaboration perfectly aligns with our upcoming expansion into 3,500 Walmart stores across the country with our Lime & Lemon-Lime Beer Salt, and we’re eager to amplify our presence in the hearts of NASCAR fans.”

The partnership between Boyd and Twang goes beyond the racetrack, as well, as the company will engage fans through unique experiences and giveaways.

Fans will have the opportunity to sample Twang’s wide array of products, adding a dash of flavor to their NASCAR experience. Additionally, the company will take part in e-blast giveaways, offering fans the chance to win exclusive prizes and immerse themselves in a world of flavor with Twang.

share it
Facebook
Twitter
LinkedIn
Reddit

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest Post

NASCAR Cup Series
LEGACY MOTOR CLUB Continues Competition Realignment with Crew Chief Changes
unnamed - 2024-10-07T164600
Champion Container Joining Daniel Dye at Kaulig Racing for 2025 Season
ELNXSROVAL
Entry List: 2024 NXS Drive for The Cure 250 at Charlotte's ROVAL
NCSEL
Entry List: 2024 NCS Bank of America ROVAL 400 at the Charlotte ROVAL
TG_XFIN_DAR_PQ_SMayer_PitsB
JR Motorsports Appealing Talladega Disqualification for Sam Mayer
A Hendrick Motorsports team member delivers relief supplies to western North Carolina
Hendrick Motorsports Among Four NC Companies Making Collective $2M Hurricane Relief Donation

Join Our Newsletter

Ready to have NASCAR news hand-delivered to your email daily?

Related Article