Sam Hunt Racing Adds Dead On Tools As 12-Race Primary Sponsor in 2026

Dead On Tools will serve as a 12-race primary sponsor for Harrison Burton and the No. 24 Sam Hunt Racing team in 2026

Matt Marrie | TobyChristie.com

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A major piece of the primary sponsorship puzzle for Harrison Burton and the No. 24 Sam Hunt Racing team during the 2026 NASCAR O’Reilly Auto Parts Series season has been put into place. Dead On Tools, a longtime partner of Burton, will join the driver for 12 races during the upcoming season.

The team revealed a rendering of the Dead On Tools paint scheme on Monday morning via a post on X.

The partnership will kick off with the season-opening event at Daytona International Speedway on Saturday, February 14. Dead On Tools will book-end the season for the No. 24 Sam Hunt Racing team as it will also serve as the sponsor for Burton in the season finale at Homestead-Miami Speedway on Saturday, November 7.


The complete 2026 sponsorship schedule for Dead On Tools:

  • February 14: Daytona International Speedway
  • March 28: Martinsville Speedway
  • April 11: Bristol Motor Speedway
  • May 23: Charlotte Motor Speedway
  • June 27: Sonoma Raceway
  • July 11: EchoPark Speedway
  • July 25: Indianapolis Motor Speedway
  • September 5: Darlington Raceway
  • September 12: World Wide Technology Raceway
  • October 3: Las Vegas Motor Speedway
  • October 24: Talladega Superspeedway
  • November 7: Homestead-Miami Speedway

As Sam Hunt Racing embarks on expansion to a second full-time car in 2026, team owner Sam Hunt is optimistic about the partnership that is being forged with Dead On Tools.

“I am beyond proud to have Dead On Tools join Sam Hunt Racing in 2026,” said Sam Hunt, Owner of Sam Hunt Racing. “From my first conversation with their leadership, I knew there was a ton of symmetry with what our respective teams are trying to accomplish, and how we go about doing so. They do things the right way and work extremely hard to put out their fantastic line of products. I have no doubts that we will successfully grow together, while creating great memories along the way.”

Partnered with Burton, Dead On Tools made the Playoffs in 2025 with AM Racing. They feel confident in what Burton can achieve with his new team, Sam Hunt Racing, in 2026.

“Everyone at Dead On Tools is thrilled to be able to continue to grow our partnership with Harrison. To be with a team like Sam Hunt Racing, we know the No. 24 will be in great hands and are excited for a terrific 2026 season,” said Joseph Ardell, Marketing Manager for Dead On Tools.”

While Sam Hunt Racing, which was established in 2019, hasn’t captured a victory in 230 starts in the NASCAR O’Reilly Auto Parts Series ranks, the team has made incredible strides over the past few seasons and seems to be on the verge of a breakthrough.

Heading into the 2026 season, SHR has recorded 13 top-five finishes and 36 top-10s. A season ago, Dean Thompson snagged one top-five finish and eight top-10s during his rookie campaign behind the wheel of the team’s No. 26 Toyota Supra. Thompson is set to return in 2026 as the teammate to Burton.

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