An old combination will reunite in 2022 as Kevin Harvick will have primary sponsorship on his No. 4 Stewart-Haas Racing Ford Mustang from Rheem for three races.
The bold red and black Rheem colors will be featured on Harvick’s car at Las Vegas Motor Speedway on March 6th, Darlington Raceway on May 8th and Kansas Speedway on September 11th.
Harvick first procured his sponsorship with Rheem with KHI, his NASCAR Camping World Truck Series team back in 2008 and the company stayed aligned with Harvick until 2013. Now, they’re back working together again.
“It’s been 15 years since we first started working with Rheem and it’s great to be back with them,” Harvick said. “The NASCAR fan is their customer, and we’ve worked really hard to understand that relationship to ensure Rheem gets a good return on its investment. This year kind of throws it back to how it all began with Rheem being a primary sponsor on one of my racecars. I’m proud to carry their colors again in 2022.”
Stewart-Haas Racing made the announcement on Tuesday morning.
For Rheem, the sponsorship is a fun throwback, as Harvick launched their motorsports ventures 15 years ago.
“Kevin Harvick helped launch Rheem Racing and through KHI, Kevin played a prominent role in Rheem realizing value in the sport and progressively moving up to the NASCAR Cup Series,” said Ed Raniszeski, executive director, Rheem motorsports. “Kevin’s long history with Rheem and his great rapport with Rheem customers makes this a very welcome homecoming. NASCAR has been an increasingly valuable platform for Rheem and we hope this reunion serves as our way of thanking racing fans for supporting Rheem and all sponsors who showcase their brands and believe in the power and future of NASCAR.”