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Road Ranger Inks 13-Race Deal with Sheldon Creed, Haas Factory Team

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Road Ranger USA, the fourth-largest travel center chain in the United States, has partnered with HAAS Factory Team and Sheldon Creed for 13 NASCAR Xfinity Series events in 2025.

The No. 00 Ford Mustang Dark Horse will adorn the red, white, and blue colors of Road Ranger for the first time in Saturday’s Focused Health 250 at Circuit of The Americas (COTA).

“I am incredibly excited to welcome Road Ranger as a partner. Their commitment to this sport and now the Haas Factory Team gives me confidence that we will achieve great things on and off the racetrack,” Creed said. “I am thankful to all of the people at Road Ranger for supporting our race team and my career and I look forward to competing at a high level while representing this great brand.”

With this new chapter in its motorsport journey, Road Ranger is aiming to amplify its presence among NASCAR’s fanbase by tapping into the storied tradition and electrifying energy of the NASCAR Xfinity Series.


Road Ranger Primary Sponsor Schedule:

  • Circuit of The Americas (March 1)
  • Homestead-Miami Speedway (March 22)
  • Darlington Raceway (April 5)
  • Rockingham Speedway (April 19)
  • Texas Motor Speedway (May 3)
  • Chicago Street Race (July 5)
  • Indianapolis Motor Speedway (July 26)
  • Iowa Speedway (August 2)
  • Watkins Glen International (August 9)
  • World Wide Technology Raceway (September 6)
  • Bristol Motor Speedway (September 12)
  • Talladega Superspeedway (October 18)
  • TBD (TBD)

The company has spent the last three seasons serving as a primary sponsor for NASCAR Craftsman Truck Series team ThorSport Racing, with defending series champion Ty Majeski as their driver.

“Racing is not just about speed; it’s about precision, strategy, and understanding when to push beyond limits,” said Marko Zaro, CEO of Road Ranger. “Partnering with Sheldon Creed aligns us with a driver whose talent mirrors our own pursuit of excellence on America’s highways.”

The transition from the NASCAR Craftsman Truck Series and the success the brand has to to its aspirations on the NASCAR Xfinity Series circuit is an important milestone for Road Ranger.

“The true power of collaboration lies in recognizing potential before others see possibility,” Ryan Arnold, VP Marketing at Road Ranger remarked. “As we join forces with one of racing’s most promising Xfinity Series talents alongside HAAS Factory Team, we’re set to redefine our engagement within this dynamic community. The unmatched energy and enthusiasm of NASCAR fans has always been truly infectious, and we have felt honored to be part of such a devoted community. Our investment in NASCAR sponsorship paid dividends not only in terms of visibility and exposure for the Road Ranger brand, but also in the meaningful relationships we built along the way. The pinnacle of our Truck Series journey was undoubtedly Ty’s championship-winning season, a thrilling triumph that left an indelible mark on our company and we’re excited to see what we can do next.”

Sheldon Creed heads into the 2025 NASCAR Xfinity Series campaign still searching for his first career victory, after competing for Richard Childress Racing and Joe Gibbs Racing.

The Alpine, California-native holds the record for most runner-up finishes in the NASCAR Xfinity Series without securing a victory, at 13.

This season, Creed moved to Haas Factory Team, where he has taken over the No. 00 Ford Mustang Dark Horse, the championship-winning team from 2023.

Creed and Road Ranger will begin their relationship with Saturday’s Focused Health 250 at Circuit of The Americas. Coverage of the event will be at 2:30 PM ET on The CW.

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