Rick Ware Racing (RWR) is welcoming a pair of brand-new sponsorship partners to the NASCAR Cup Series for this weekend’s Pennzoil 400 at Las Vegas Motor Speedway, the team confirmed on Tuesday.
Yeego.ai, a social AI networking application offering users a personal digital companion, will serve as the primary sponsor for Cody Ware and the No. 51 Chevrolet Camaro ZL1 in the first of two events located in iconic Las Vegas, Nevada.
Facilitated by Standout Management Group (SMG), the No. 51 Yeego.ai Chevrolet will showcase the brand as a next-generation AI platform designed to transform how people are building relationships, expanding networks, and strengthening personal and professional connections.
“Las Vegas is the perfect place to introduce Yeego.ai to the world,” said Boon Chew, Founder of Yeego.ai. “NASCAR is about connection – between drivers and fans, brands and communities, innovation and performance. Yeego was built to help people connect smarter and more meaningfully, and there’s no bigger stage than the NASCAR Cup Series to showcase that vision. We’re excited to partner with Rick Ware Racing and Cody Ware for this milestone moment.”
In addition to Yeego.ai, SMG is excited to debut another sponsor on the No. 51 Chevrolet Camaro in Las Vegas, in the form of Habit Burger & Grill. The company was acquired by Yum! Brands in 2020, and operates with 372 store locations across 14 different states.
“We’re thrilled to bring Habit Burger & Grill to the NASCAR Cup Series and introduce our chargrilled flavor to race fans nationwide,” said Cesar Shih, Las Vegas franchise owner of Habit Burger & Grill. “The Pennzoil 400 provides an incredible platform to share our brand story, highlight our 51-Charburger Giveaway, and connect with passionate fans who appreciate quality, performance, and bold flavor.”
Through the opening four events of the 2026 NASCAR Cup Series campaign, Cody Ware and Rick Ware Racing sit 32nd in championship standings after a top-20 result in the season-opening DAYTONA 500 and a 24th-place finish in the series’ most-recent event at Phoenix Raceway.
“We’re proud to welcome both Yeego.ai and Habit Burger & Grill to our team,” said team owner Rick Ware. “NASCAR provides brands a powerful platform to introduce leading-edge technology like Yeego.ai and iconic brands like Habit Burger & Grill. It’s an honor to introduce both brands to racing fans this weekend.”
While both Yeego.ai and Habit Burger & Grill are making their debuts in the NASCAR Cup Series this weekend at Las Vegas Motor Speedway, Sunday’s Pennzoil 400 will mark the 10th time that driver Cody Ware has competed at the 1.5-mile racetrack at NASCAR’s top-level.
“It’s always great to bring new brands into the sport, especially one focused on changing how we can connect with our fans and one that makes a great burger,” Cody Ware said. “I’m looking forward to representing the Yeego.ai and Habit Burger & Grill Chevrolet at Las Vegas.”
The Pennzoil 400 at Las Vegas Motor Speedway will take place on Sunday, March 15 at 4:00 PM ET on FS1, PRN, and SiriusXM NASCAR Radio Channel 90.
