Jeff Gordon is a NASCAR legend. That goes without saying. With 93 NASCAR Cup Series wins and four NASCAR Cup Series championships, not many drivers over the course of NASCAR history can hold a candle to Gordon’s lengthy list of accomplishments. In the upcoming release of Panini America’s 2025 National Treasures Racing, a highly anticipated trading card set each year, fans will have a chance to obtain a one-of-a-kind collectible.
In a video shared on the Hendrick Motorsports social media accounts on Wednesday, Gordon is shown signing a special dual-jumbo logo booklet card, which will be available in the 2025 National Treasures set. The card contains two massive chunks from Jeff Gordon’s 2015 Alpinestars firesuit.
According to Panini America, Gordon wore this firesuit during his final NASCAR Cup Series win at Martinsville Speedway in Fall 2015.
A one-of-a-kind card just dropped.
Hendrick Motorsports has teamed up with @PaniniAmerica in 2025 Panini National Treasures Racing to bring one lucky fan a special card hand delivered by @JeffGordonWeb!
Product can be purchased at https://t.co/hjMbEN2cka for a chance to pull… pic.twitter.com/MiCPxRAH7g
— Hendrick Motorsports (@TeamHendrick) December 17, 2025
The two chunks of firesuit embedded inside the card are the NASCAR Sprint Cup Series logo, which was displayed on Gordon’s left-side chest, and the Hendrick Motorsports logo, which was featured on the right-side chest of the firesuit.
The Cup Series logo patch will be included on the right-side panel of the booklet card, while the Hendrick Motorsports logo appears in the left-side panel of the booklet. In the center panel, there is a photo of Gordon from the 2015 season, and he’s, of course, wearing the firesuit that the patches came from.
In the video, Gordon is seen autographing the center panel of the booklet card in blue permanent marker, and he adds the inscription “1 of 1” below his signature.
“Panini has been a great partner of ours when you look at collectibles, and you look at the card space and relationship with them. For a couple of years, we’ve been talking about doing something that takes it to another level, and this certainly does that in a big way,” Gordon said in the video.
The chance to collect this piece of racing history is major, but that’s not where this story ends. The Jeff Gordon One-Of-One Dual Jumbo Logo Booklet Card will be available as a redemption card within the boxes of National Treasures.
When a fan pulls the redemption card, they will go to the Panini America website to redeem the card. Upon redemption, the fan will then receive another once-in-a-lifetime moment, as Gordon will personally hand-deliver the card to them himself.
“You know, having a One-of-One card, I know how passionate our fans are. I wish we could capture that moment when they open the package. But what we are going to be able to do is hand-deliver to that special fan that pulls this card, and that’s going to be really exciting for me,” Gordon added.
In an incredible partnership, Panini America, Hendrick Motorsports, and Jeff Gordon have found a way to not only transform a piece of cardstock into an incredible collectible piece, but they’ve also found a way to turn the item into an unforgettable personal experience for whoever ends up pulling the card from the upcoming release of Panini’s National Treasures Racing.
Fans can begin purchasing Hobby Boxes of 2025 Panini National Treasures Racing on Wednesday, December 17. The cards will become available for purchase at 3:00 PM ET, and the Hobby Boxes are listed at $400 on the Panini America website.
Each box will come with one pack of cards, and each pack will contain nine cards. On average, eight of the nine cards in each pack will be autograph or memorabilia cards. Cases of 2025 Panini National Treasures Racing will contain four boxes.
One Response
$400.00 for one pack of cards? I don’t think so.