Kelley Blue Book, which has supported Chase Elliott since his rookie NASCAR Cup Series season in 2016, will return as a primary sponsor for the driver of the No. 9 Hendrick Motorsports Chevrolet Camaro ZL1 for two events in 2024.
On Monday, HMS and KBB revealed the paint scheme as well as the primary sponsorship schedule for the brand in 2024.
Aside from associate sponsorship placements on the c-post, which include the special Hendrick Motorsports 40th anniversary logo, there are no real changes in store for the scheme in 2024, but that’s okay as the KBB scheme is one of the cleanest looks in the sport today.
In a sport filled with complicated designs, a simple, and clean look is very welcomed.
Here are some additional views of the 2024 Kelley Blue Book paint scheme:
2024 Kelley Blue Book Primary Sponsorship Schedule
- March 10: Phoenix Raceway
- October 6: Talladega Superspeedway