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Bluegreen Vacations to Partner with Corey LaJoie, Spire at Richmond

Corey LaJoie Bluegreen Vacations sponsorship 2023 NASCAR Cup Series Richmond Raceway Spire Motorsports sponsors
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Corey LaJoie Bluegreen Vacations sponsorship 2023 NASCAR Cup Series Richmond Raceway Spire Motorsports sponsors
Corey LaJoie and the No. 7 Spire Motorsports team will carry primary sponsorship from Bluegreen Vacations in the upcoming NASCAR Cup Series event at Richmond Raceway. Photo Credit: Spire Motorsports

Bluegreen Vacations, which has been a partner of Corey LaJoie since late in the 2019 season, will serve as a primary sponsor for the No. 7 Spire Motorsports team for the first time in 2023.

The race team announced on Wednesday evening that the Official Vacation Ownership Partner of NASCAR will be featured on Corey LaJoie’s Chevrolet Camaro on April 2nd in the Toyota Owners 400 at Richmond Raceway.

“We are pleased to collaborate with Spire Motorsports as sponsor of Corey LaJoie’s No. 7 Chevrolet during the NASCAR® Cup Series Toyota Owners 400 at Richmond Raceway,” said Ray Lopez Chief Operating Officer and Chief Financial Officer at Bluegreen Vacations in a Spire Motorsports team release. “At Bluegreen, our mission is to help our owners enjoy memorable vacation experiences. This event will put our owners right in the middle of the action, providing them with what we hope will be an unforgettable experience.”

LaJoie, who is all-in on Bluegreen Vacations as he and his family stay at the company’s resorts across the country, is elated to see his personal partnership with the brand extend into a primary sponsorship on his Spire Motorsports race car.

“I really appreciate Bluegreen’s support over the past four years,” said LaJoie. “My entire family enjoys staying at Bluegreen Resorts around the country. Aside from that, Bluegreen’s commitment to NASCAR® continues to expand year after year, so it’s exciting to see that growth and race the Bluegreen Vacations Chevy Camaro at Richmond Raceway.”

While LaJoie has enjoyed a long-time partnership with Bluegreen Vacations, this marks the second time the company will serve as a primary sponsor for the driver in a race. The other time the two partnered for an on-track effort was at Phoenix Raceway, the next-to-last race of the 2019 NASCAR Cup Series season.

LaJoie has enjoyed a great start to the 2023 NASCAR Cup Series season as he has recorded finishes of 16th and 14th at Daytona International Speedway and Auto Club Speedway to kick off the season.

The racer sits 13th in the championship standings after two events.

The 31-year-old has been running at the conclusion of all 10 races that he’s contested at Richmond Raceway, and his best finish at the 0.750-mile short track was a 21st-place effort in the spring of 2021.

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