Corey LaJoie’s Old Spice paint scheme was definitely the talk of the sport for a good chunk of Speedweeks. Now, Sports Business Journal’s Adam Stern is reporting that Old Spice will be back on the No. 32 car for at least one more week as they were “thrilled” at the exposure their Dry Shampoo got the past couple of weeks.
.@OldSpice has decided to extend its primary sponsorship of @GoFasRacing32‘s No. 32 Ford driven by @CoreyLaJoie through this weekend’s race at Atlanta, per a rep.
? Old Spice, which will continue promoting Dry Shampoo, said it was thrilled at the exposure it got around Daytona. pic.twitter.com/dsFt9NQcou
— Adam Stern (@A_S12) February 19, 2019
