Hendrick Motorsports and UniFirst Corporation have officially unveiled a brand-new paint scheme for the 2025 NASCAR Cup Series campaign, which will adorn the No. 9 Chevrolet Camaro in five events.
Chase Elliott, a seven-time NMPA Most Popular Driver Award winner and the 2020 NASCAR Cup Series champion, will drive the newly designed racecar, which complements the company’s corporate rebrand.
The scheme predominantly features the company’s signature green and gray palette with its “u mark”, the mark of unbeatable service, plus sleek racing stripes down the side of the Hendrick Motorsports Chevrolet Camaro.
Elliott and the entire No. 9 Hendrick Motorsports team will also sport uniforms that incorporate the company’s colors and logo.
“The new No. 9 UniFirst Chevy paint scheme takes our racing presence to a new level,” said David Katz, UniFirst Executive Vice President of Sales and Marketing. “This bold design aligns perfectly with our brand evolution and captures our energy and momentum. Collaborating with Hendrick Motorsports has been an exciting opportunity to create something that not only represents UniFirst but also resonates with NASCAR fans.”
UniFirst will begin its 10th season of primary sponsorship with Hendrick Motorsports, and its sixth with Elliott, on March 23 at Homestead-Miami Speedway. The company serves as the Official Workwear Provider of HMS, providing the team and its sister company, Hendrick Automotive Group, with work clothing and uniforms.
The new paint scheme will return to action on four more occasions throughout the 2025 NASCAR Cup Series campaign, at Darlington Raceway (April 6), Michigan International Raceway (June 8), Richmond Raceway (August 16), and Charlotte’s ROVAL (October 5).
