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Trackhouse Forges Partnership with Aerial Recovery; Sponsoring Daniel Suarez at Bristol

Aerial Recovery will serve as a primary sponsor of Daniel Suarez and Trackhouse Racing in Saturday’s NASCAR Cup Series event at Bristol Motor Speedway. Photo Credit: Trackhouse Racing

Trackhouse Entertainment Group and its Trackhouse Racing division have forged a brand-new relationship with Aerial Recovery, which will see the veteran-led 501c3 non-profit organization based out of Nashville adorn the No. 99 Chevrolet at Bristol Motor Speedway.

Aerial Recovery’s mission is to SAVE LIVES & STOP EVIL, which is carried out by three core pillars: The Heal The Heros Initiative, Man-made and Natural Disaster Relief, and Anti-Human Trafficking.

“I have spent a lot of time with the Aerial Recovery leadership over the last few months, and the more I learn, the more I want Trackhouse to embrace their mission,” said Justin Marks, founder of Trackhouse.

“Positively impacting the lives of those in need, and in many cases, saving their lives all together, is a mission ALL of us can get behind. This is what Trackhouse is about. Finding opportunities for good and wanting to bring as much recognition to these efforts as possible and help raise money to fund these incredible recovery missions.”

As part of the newfound partnership, Trackhouse will be supporting Aerial Recovery with recognition, marketing, corporate support, and fundraising efforts in order to enhance the scope of this important recovery work.

“These men and women are expertly trained and highly skilled, and it is an honor to know people who put these skill sets to work in the harshest and most austere conditions like war zones and sites of tornadoes, hurricanes, fires, and floods. Trackhouse is looking forward to providing Aerial Recovery with sophisticated branding, marketing, public relations, partner support, and fundraising.”

This group of highly skilled Special Forces Operators from the Heal the Heroes Initiative now train and deploy as Humanitarian Special Operators, saving lives amidst natural and man-made disasters and engaging in complex global anti-human trafficking missions.

Saturday’s Bass Pro Shops Night Race marks the beginning of the new relationship, as the Aerial Recovery mission will become an extension of the Trackhouse Racing community impact initiatives.

“We repurpose military veterans primarily from the Special Forces community,” explained Jeremy Locke, Co-Founder and CSO of Aerial Recovery. “We take these Operators, and we respond to some of the most critical missions all over the world and provide life-saving aid to people in their greatest hour of need. Veterans and first responders are incredibly effective within the humanitarian space.”

Since its inception, the organization has provided relief from hurricanes to tornadoes to volcanoes and earthquakes. Aerial Recovery has been conducting rescues in 20-plus countries including missions taking place throughout the United States, Haiti, Honduras, Afghanistan, the Bahamas, Tajikistan, Pakistan, India, Cuba, and Ukraine, where it extracted over 7,500 orphans and displaced citizens out of the war zone to safe houses in other parts of the country.

Aerial Recovery team members recently assisted with medical and search and rescue responses in Hawaii as the Aloha State recovers from deadly wildfires. To date, Aerial Recovery has saved over 8,000 lives across the globe. The non-profit survives on donations and fundraising efforts.

“These guys are amazing,” said Suárez, who enters Saturday night’s race after leading 12 laps and finishing 16th at Kansas Speedway in Kansas City on Sunday. “The more I have learned about them, the more honored I am to represent them. I have learned that they respond so quickly that they are often the first group to the disaster, beating all of the other recovery agencies there. At Trackhouse, we are always about speed and execution, so that is very impressive to me.”

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