Close this search box.


Motorsport Games Joins Live Fast Motorsports for Three-Race Deal; NASCAR Heat 5 Featured for DAYTONA 500

PC: David Marrero

On Tuesday Morning, Live Fast Motorsports announced a new sponsorship agreement with Motorsport Games, which will see NASCAR Heat 5 branding on BJ McLeod’s No. 78 Ford Mustang in the 63rd running of the DAYTONA 500.

Motorsport Games will sponsor the first three races of the NASCAR Cup Series season for Live Fast Motorsports.

The NASCAR Heat 5 branding on the Live Fast Motorsports No. 78 car coincides with the game appearing in Free Play Days from February 11 to 14, allowing gamers to try NASCAR Heat 5 for free on the Xbox family of devices, including the Xbox One X.

“We are thrilled to be working with Live Fast Motorsports as it makes its NASCAR Cup Series debut,” said George Holmquist, VP of Marketing at Motorsport Games. “The team reflects a lot of the values we have at Motorsport Games. They are the youngest team owners in NASCAR and grew up playing video games, so this felt like a natural partnership. Being able to promote the game on Free Play Days on Xbox at the same time will also open up NASCAR Heat 5 to a new audience which is always exciting.”

Live Fast Motorsports co-owner, BJ McLeod, who will be driving the #78 said: “I couldn’t be more thrilled to compete in the biggest race in America, the Daytona 500, with such an awesome partner. Being a huge fan of racing games and having the opportunity to represent NASCAR Heat 5 is something that I take great pride in. I can’t see a better way to kick off our team’s debut season than partnering with Motorsport Games, as well as Free Play Days on Xbox.”

Fellow team co-owner Matt Tifft added: “I am thrilled to have Motorsport Games as our team’s founding partner. I first got my interest in NASCAR from playing racing video games, so this is a natural fit for myself and BJ! As the youngest owners in the sport, this is a great connection to our younger fans and we can’t wait to have our #78 Ford Mustang on the high banks of Daytona.”

Live Fast Motorsports joined the NASCAR Cup Series ahead of the 2021 season, bringing together a new partnership featuring BJ McLeod and Matt Tifft. The organization will field the No. 78 Ford Mustang full-time in the NASCAR Cup Series, with co-owner BJ McLeod handling the driving duties of the full-season entry. The team also has a technical alliance with Stewart-Haas Racing.

share it

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest Post

William Byron crash Brickyard 400 Indianapolis Motor Speedway video Chase Briscoe Harrison Burton AJ Allmendinger
Video: William Byron Wiped Out in Multi-Car Melee on Lap 74 of Brickyard 400
Chase Elliott pit road blend line violation penalty Brickyard 400 Indianapolis Motor Speedway 2024 video
'I Did Exactly What the F***ing Sheet Said' Chase Elliott Irate After Being Hit with Blend Line Violation
PPG to Continue as Title Sponsor of Brickyard 400; Extends Sponsorship of Team Penske
LMSC Brenden Queen VL Hampton Heat 200 Langley 2024
Brenden Queen Wins Physical Hampton Heat 200 at Langley Speedway
NASCAR TV Schedule Sunday July 21, 2024 Brickyard 400 Indianapolis Motor Speedway how to watch the Brickyard 400 streaming how to stream the NASCAR race
NASCAR TV Schedule: Sunday, July 21, 2024
SLM ASA Kyle Steckly Anderson Redbud 400 2024 VL PC Reid Scott
Kyle Steckly Wins 58th Annual Redbud 400 for First ASA STARS National Tour Victory

Join Our Newsletter

Ready to have NASCAR news hand-delivered to your email daily?

Related Article