He Gets Us will return as a primary sponsorship partner for Joe Gibbs Racing during the 2024 season as the brand will adorn Ty Gibbs’ No. 54 Toyota Camry in the NASCAR Cup Series for six races in 2024, and will appear in 10 combined NASCAR Xfinity Series events with Gibbs and Aric Almirola.
According to a press release from the race team, He Gets Us will start its role as the primary sponsor for Gibbs in the NASCAR Cup Series this weekend at Las Vegas Motor Speedway.
He Gets Us 2024 NASCAR Cup Series Primary Sponsorship Schedule
- March 3: Las Vegas Motor Speedway
- May 12: Darlington Raceway
- June 9: Sonoma Raceway
- August 11: Richmond Raceway
- September 8: Atlanta Motor Speedway
- September 21: Bristol Motor Speedway
Gibbs will also pilot the He Gets Us Toyota GR Supra in the NASCAR Xfinity Series in two events. He’ll run the colors at Circuit of the Americas on March 23 and the Chicago Street Course on July 6.
The 2023 NASCAR Cup Series Rookie of the Year is elated to continue the partnership with He Gets Us for a third season.
“Great to have He Gets Us back on the No. 54 Toyota,” Gibbs said. “They have an important message to share and hopefully we can put them in victory lane.”
Aric Almirola, who moved to the Joe Gibbs Racing NASCAR Xfinity Series program in the offseason, will have eight races of primary sponsorship from He Gets Us also beginning this weekend at Las Vegas Motor Speedway.
The remainder of Almirola’s He Gets Us primary sponsorship schedule is TBA.
“I’m looking forward to bringing awareness to He Gets Us and how the movement talks about simple concepts and lessons from Jesus like loving your neighbor,” Almirola said. “From the first time I learned about He Gets Us, I was very interested and excited about how sports could serve as a conversation starter.”
He Gets Us first joined Joe Gibbs Racing as a partner during the 2022 season.
