1-800-PACK-RAT Joins RCR in Multi-Race, Multi-Series Primary Sponsorship

1-800-PACK-RAT joins Richard Childress Racing as a primary sponsor for Austin Hill and Jesse Love in 2026.

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Richard Childress Racing has announced that 1-800-PACK-RAT, an award-winning portable storage and moving company, has become the official moving & storage partner of the six-time NASCAR Cup Series championship-winning team.

As part of the partnership, 1-800-PACK-RAT will serve as a multi-race, multi-series primary sponsorship partner. The brand will serve as a primary sponsorship partner for Austin Hill and the No. 21 NASCAR O’Reilly Auto Parts Series team in multiple events this season, and 1-800-PACK-RAT will be the primary sponsor for Jesse Love and the No. 33 Richard Childress Racing “Open” team in the NASCAR Cup Series event at Talladega Superspeedway on April 26.

1-800-RAT-PACK feels partnering with the legendary RCR racing team will allow it to further strengthen its mantra of doing things the right way for its customers.

“At 1-800-PACK-RAT, we’re dedicated to delivering reliable, high-performance moving and storage solutions backed by precision, planning, and exceptional service,” said James Burati, chief sales officer for 1-800-PACK-RAT. “Partnering with Richard Childress Racing aligns our brand with an iconic organization built on performance, integrity, and teamwork. Their legacy and commitment to doing things the right way reflect how we show up for our customers every day, and we’re proud to be a part of their journey.”

In addition to the primary sponsorships, 1-800-PACK-RAT will serve as a full-season associate sponsor for Kyle Busch and the No. 8 Richard Childress Racing NASCAR Cup Series team.

Richard Childress Racing is happy to partner with the moving and storage company, which has been based in North Carolina since 2003.

“We’re proud to officially welcome 1-800-PACK-RAT to Richard Childress Racing and introduce their moving and storage solutions to our fans through on-track branding, content creation and unique marketing activations,” said Mike Verlander, president of RCR. “Together, we share a culture built on trust and providing the highest quality of service in our respective industries.”

Hill, who will have the largest portion of primary sponsorship in the partnership with 1-800-PACK-RAT, is coming off a win in the NASCAR O’Reilly Auto Parts Series season-opening event at Daytona International Speedway. Hill has now collected 15 victories over his career in the series.

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