Thursday, March 30, 2023

Rich Mar Florist Inks Multi-Race Deal with Ryan Ellis, Alpha Prime Racing

Ryan Ellis Alpha Prime Racing Rich Mar Florist NASCAR Xfinity Series
Ryan Ellis will partner with Rich Mar Florist again in 2023, with the company serving as a three-race primary sponsor of the No. 43 Chevrolet Camaro for Alpha Prime Racing. PC: Ryan Ellis | Twitter

Rich Mar Florist, a long-time supporter of Ryan Ellis and multiple other drivers across NASCAR’s top-three series, is set to continue its relationship with the Alpha Prime Racing driver, serving as a multi-race primary partner of the No. 43 Chevrolet Camaro in 2023.

Based in Leigh Valley, Pennsylvania, Rich Mar Florist is set to partner with Ellis in at least three NASCAR Xfinity Series events this season, with the company’s largest on-car presence coming at its home base of Pocono Raceway.

“Representing Rich Mar and the Morrissey family means a lot to me. Like many other sponsors I have, the Morrissey family has become far more than sponsors – we’re great friends and chat almost daily,” said Ellis. “To have the support of a family-owned company and small business like Rich Mar is very meaningful – we try to do all we can to bring them business and find a new way to make the partnership as beneficial as possible.

“I hope every NASCAR fan considers using Rich Mar for their next holiday or event – my wife loves the flowers I get here from Rich Mar, and everyone I’ve ever purchased for has been blown away at the quality of product and service they provide.”

The 33-year-old driver returns to Alpha Prime Racing for a second consecutive season, with a much larger schedule, which will see Ellis take on the role of anchor driver for the team’s third entry in 2023, with a program consisting of at least 25 races.

“We are excited to be back with Ryan [Ellis] and [Alpha Prime Racing],” said Johnathan Morrissey, co-owner of Rich Mar Florist. “Ryan has carried our brand for three seasons now and has helped expand our presence in motorsports and sports in general. Our relationship with Ryan extends much further than the racetrack. It is wonderful to have a talented driver representing your brand and a great friend, too.”

After some of the best performances in the history of the organization last year, Alpha Prime Racing has expanded its operations this season, fielding three full-time entries. Jeffrey Earnhardt will pilot the No. 44 full-time, while Ryan Ellis, Sage Karam, Leland Honeyman, and Rajah Caruth will all take turns behind the No. 43 and No. 45 entries.

“It’s great to have Rich Mar [Florist] back with us and on the No. 43 car with Ryan Ellis,” said David Schildhouse, Vice President of Alpha Prime Racing. “Jonathan and his team are long-time supporters of racing, but more importantly, Ryan Ellis, and we’re thrilled to see that relationship continue here in 2023.”

Ellis’ 2023 NASCAR Xfinity Series campaign will begin with the season-opening Beef. It’s What’s for Dinner. 300 at Daytona International Speedway on Saturday, as he pilots the No. 43 Heartbeat Hot Sauce Chevrolet Camaro.

Joseph Srigley
Joseph Srigley
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at

Related Articles

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Stay Connected


Latest Articles