Joe Gibbs Racing has signed a multi-year development contract with 14-year-old promising prospect Max Reaves, the organization announced on Tuesday.
As part of the agreement with the NASCAR Cup Series championship-winning organization, Reaves will immediately begin a development program that will include access to the resources available from Toyota, including training in the Toyota Performance Center (TPC) in Mooresville, North Carolina.
Additionally, Reaves will receive assistance with his 2024 schedule, access to learn from Joe Gibbs Racing’s current driver and crew chief lineup, plus public relations and social media training. All of these perks come in addition to technical support with his upcoming race season.
“We are excited to have Max join our development program at Joe Gibbs Racing,” said Joe Gibbs, owner of Joe Gibbs Racing. “We have always taken a lot of pride in our program and place a great deal of emphasis on developing talent. Max has already established himself as a winning driver and we look forward to supporting him as he continues to advance his career.”
Known as “Mad Max”, Reaves has been winning since the start of his career, scoring a victory on debut in the North Carolina Quarter Midget Association (NCQMA) with his grandfather as his crew chief.
“It has been great getting to know their entire family,” continued Gibbs. “Their love for the sport has impressed me and it is clear that they are all in when it comes to supporting not only Max, but his younger brother Roo as well, who is already making a name for himself too.”
“I’m really excited. I’ve really enjoyed meeting everyone at Joe Gibbs Racing and I’m happy to have them helping me,” said Reaves. “Racing has become something our entire family loves. I enjoy every part of it and especially working with my younger brother, Roo. I’m just thankful for this opportunity.”
Reaves has raced in several different disciplines of motorsports in his young career, including quarter midgets, dirt wing outlaws go-karts, bandoleros, 600 micro sprints, legend cars, and pro late models across the southeastern United States, but continues to show incredible prowess that indicates talent and the potential for growth up the NASCAR ranks.