Fresh off their second top-15 finish of the 2022 NASCAR Cup Series season, Michael McDowell and the No. 34 Front Row Motorsports team will welcome a new primary sponsorship partner in RhinoSystems, Inc.’s Naväge Nasal Care for this weekend’s Toyota Owners 400 at Richmond Raceway.
For McDowell, who like many of us, suffers from allergies, he’s ready to partner with a brand that falls in line with his own practical needs.
“As someone who’s always suffered from allergies, I use Naväge every day for drug-free relief. Naväge has helped me breathe clearly and feel healthier, so I’m thrilled about this new partnership,” said McDowell in a team release. “Pollen is very rough this time of year, and I want a healthy, natural way to control my allergies.”
In addition to this weekend’s race at Richmond, Naväge will also serve as the primary sponsorship partner at Martinsville in April as well as Dover and Darlington in May.
For Naväge, the timing couldn’t be better to enter NASCAR as they were able to align themselves with a Daytona 500 champion like McDowell.
“It’s a great time to enter the NASCAR Cup Series with a Daytona 500 winning team and driver,” said Martin Hoke, founder and president of RSI, the creator of Naväge. “The sport is seeing gains and we respect their innovations: we are so proud to enter this partnership. We hope people will try Naväge and experience great nasal hygiene. Naväge helps not only Michael, but his fans, too, and I happen to be one of them!”
McDowell, who made the NASCAR Cup Series Playoffs a year ago, sits 25th in the championship standings after six races in 2022. McDowell finished 13th this past weekend in the EchoPark Grand Prix at Circuit of the Americas. The No. 34 team’s best finish this season is a seventh-place effort in the season-opening Daytona 500.