Front Row Announces Return of Multi-Series, Multi-Driver Primary Sponsorship Partners

SpeedyCash and TitleMax return as primary sponsorship partners for Front Row Motorsports in 2026 and will sponsor drivers Zane Smith, Noah Gragson, Layne Riggs, and Chandler Smith

Craig White | TobyChristie.com

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Community Choice Financial Family of Brands is set for a return to Front Row Motorsports for the upcoming 2026 NASCAR National Series season. The CCF program will once again be highlighted by the company’s Speedy Cash and TitleMax brands, which will serve as primary sponsors across the Front Row Motorsports portfolio in the NASCAR Cup and Craftsman Truck Series in the new year.

“We are proud of this partnership and believe Zane, along with the other FRM drivers, will continue to represent our brands with class and a passion to compete,” said Bill Baker, President, CCF. “Our thousands of dedicated teammates and loyal customers are excited to ride along for what we hope is a safe and successful race season!”

In all, SpeedyCash/TitleMax will serve as the primary sponsor for 10 NASCAR Cup Series races, nine of which will be on the No. 38 Ford Mustang Dark Horse driven by Zane Smith. Smith, in his second year with the FRM Cup Series program, is proud of the continued partnership and is bullish on being able to land the CCF brands in the winner’s circle.

“Speedy Cash and TitleMax played a crucial role at Front Row Motorsports, supporting the organization throughout the 2025 season, so it’s great to see them return for more fun,” said Smith. “TitleMax was on the car at Talladega when we took the pole and at Darlington when we came home 13th. We’ve had some strong runs together, and I know we can get them both to Victory Lane soon.”

SpeedyCash will kick the season off on the No. 38 Ford in the season-opening Daytona 500 in February, and will return to Smith’s car at Kansas Speedway in April, Texas Motor Speedway, Nashville Superspeedway, and Kansas Speedway in September.

TitleMax will adorn the No. 38 machine at Las Vegas Motor Speedway in March, Darlington Raceway in September, Gateway, and Phoenix Raceway in October.

Additionally, TitleMax will serve as the primary sponsorship partner for Noah Gragson and the No. 4 Front Row Motorsports NASCAR Cup Series team at EchoPark Speedway (Atlanta) in February.

As in years past, the CCF sponsorship program of Front Row Motorsports will not be limited to the NASCAR Cup Series. SpeedyCash and TitleMax will return as primary sponsors for Layne Riggs and the No. 34 Truck Series team, as well as Chandler Smith and the No. 38 Truck Series team in the SpeedyCash.com 250 at Texas Motor Speedway in May.

TitleMax will serve as a full-season associate sponsorship partner of Riggs and the No. 34 team, while SpeedyCash will serve as a full-season associate sponsorship partner of Smith and the No. 38 team.

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