Tuesday, November 21, 2023

Pella Windows Sponsoring Ryan Ellis, Alpha Prime Racing at Atlanta

Ryan Ellis Pella Windows NASCAR Xfinity Series Atlanta Motor Speedway Alpha Prime Racing
Pella Windows will serve as a primary partner of Ryan Ellis and Alpha Prime Racing in the NASCAR Xfinity Series event at Atlanta Motor Speedway. PC: Alpha Prime Racing

Another day, another sponsorship announcement for Ryan Ellis and Alpha Prime Racing.

On Wednesday, it was Pella Window & Door of Georgia, who will serve as a primary partner of Ellis’ No. 43 Chevrolet Camaro in the NASCAR Xfinity Series event at Atlanta Motor Speedway in March.

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The event at Atlanta Motor Speedway, the fifth of the year, wasn’t originally included on the 24-race schedule for Ellis in the NASCAR Xfinity Series in 2023, but the added support of Pella Windows has solidified the 33-year-old’s spot in the No. 43 through June.

“I’m really looking forward to trying this new Atlanta format. It looks like nothing I have ever raced before and from speaking with some other drivers, we’re not really sure what to expect as 2022 had two very different races in the two Atlanta dates. Brian and Pella Window & Door of Georgia stepped in and is a huge part of the reason I still have a lot of hope and faith in our ability to put a full-time season together with the No. 43 team and Alpha Prime Racing.”

Pella Windows & Doors of Georgia is a local and family-owned business that sells, installs, and services Pella Products that are backed by Pella Corporation with some of the best warranties in the industry.

“My family and I have been lifelong NASCAR fans, so to get this opportunity to be a part of the team with Ryan Ellis and Alpha Prime Racing as they chase an Xfinity Series championship is exciting,” said Brian Robbins, President and Owner of Pella Window & Door of Georgia. “Ryan and I share a similar career story of perseverance, hard work, and dedication to achieve our dreams, so supporting Ryan and this race team was an easy choice.”

Pella joins a previously announced sponsorship roster of Keen Parts, Heartbeat Hot Sauce, SHINE Water, and Rolling Plains Construction for Ellis in the NASCAR Xfinity Series for 2023. Additional sponsorship announcements will be forthcoming.

“I’m so thankful for the partnership with Pella Window & Door of Georgia,” said Ellis. “I’ve gotten to know Brian a bit over the last few months as we’ve talked about doing this race together and it seems like we both have a very similar story. We’ve both been working our whole lives to build our businesses – his, obviously with Pella, and seeing the growth within that organization to be where he’s at today is phenomenal. I always love partnering with hard-working folks like him and I hope we can bring him a ton of new customers and a great finish on Saturday.”

Ellis returns to Alpha Prime Racing for an expanded schedule in 2023, as he looks to pursue his first full-time campaign in the NASCAR Xfinity Series.

“This partnership with Pella Window & Door of Georgia is exciting for many reasons but what excites me the most is the positive impact it has on Ryan’s pursuit of racing full-time this season,” said David Schildhouse, Vice President of Alpha Prime Racing. “Brian and his team stepped up in a big way to bridge an early gap in Ryan’s schedule. I believe that a show of support like that will be a source of inspiration for Ryan as he takes on Atlanta, a racetrack we view as an excellent opportunity for success.”


Joseph Srigley
Joseph Srigleyhttps://tobychristie.com
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at TobyChristie.com

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