Front Row Motorsports (FRM) has entered a new partnership with MillerTech, which will see the premium lithium battery company partner with Noah Gragson and the No. 4 Ford Mustang Dark Horse in three NASCAR Cup Series events in 2025.
MillerTech, known for combining superior quality products with faith-based business values to deliver a unique and beneficial experience for end users, is excited to enter a new era with Noah Gragson at Front Row Motorsports, after a one-race partnership with the Las Vegas-native last year.
“We are thrilled to announce our partnership with Noah Gragson and his new team for the 2025 NASCAR season,” said Lester Miller, CEO, MillerTech. “This collaboration perfectly aligns with MillerTech’s mission of innovation and excellence, as both our organizations share a commitment to pushing boundaries and achieving greatness. By partnering with Noah, we not only enhance our brand visibility but also create meaningful connections with our customers who value passion and performance. We recognize the incredible talent and dedication of Noah and his team, and we are confident that together, we will drive success on and off the track. As we look ahead, we are excited about the opportunities this partnership will bring, and we are optimistic about a future filled with shared accomplishments.”
The company will debut its new look on board the No. 4 Ford Mustang Dark Horse for Front Row Motorsports at Michigan International Speedway (June 8), before returning to sponsor the entry at Pocono (June 22) and Dover (July 20).
“We are excited to have MillerTech join the Front Row Motorsports Family for three races in the 2025 season,” said Gragson. “Their support played a key role in our strong 6th place finish at Dover last year. As we head into 2025, we’re focused on building upon that success and pushing for even stronger results at Michigan, Pocono, and Dover.”
The 26-year-old Gragson returns to the NASCAR Cup Series for a fourth season with a fourth different organization — having previously driven for Kaulig Racing, Petty GMS Motorsports, and Stewart-Haas Racing.