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Kyle Larson, Hendrick Motorsports Unveil GRRR-EAT Throwback Scheme

Kyle Larson will run a 2003 Terry Labonte throwback paint scheme in the Goodyear 400 at Darlington Raceway

Photo Credit: Hendrick Motorsports

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For the second consecutive season, Kyle Larson will throw it back to two-time NASCAR Cup Series champion Terry Labonte in the Goodyear 400 at Darlington Raceway. Last season, Larson utilized the iconic Kellogg’s Corn Flakes paint scheme, which Labonte took to a 1996 NASCAR Cup Series championship with Hendrick Motorsports.

For 2025, Larson will throw it back to Labonte’s final NASCAR Cup Series win, which came in the 2003 Southern 500 at Darlington Raceway, the site of next Sunday’s Goodyear 400. Larson unveiled the paint scheme along with Terry Labonte at Darlington Raceway in a ceremony on Wednesday afternoon.

While the car will not carry the Kellogg’s Frosted Flakes branding, it will have the orange base coat with black stripes running down the sides of the car along with a blue hood, and blue accent on the sides of the car.

On the driver’s side of the car, the HendrickCars.com Logo will be done in a Kellogg’s-style cursive font, and the tagline “Got Cars?” will be featured on the right side of the car. The Got Cars? tagline is a nod to the “Got Milk?” campaign in the 2000s.

The Hendrick Motorsports team did a very solid job of replicating Labonte’s 2003 paint scheme, and it will be a fitting tribute to the racing legend next weekend.

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