Monday, May 23, 2022
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Front Row Motorsports, Michael McDowell Partnering with WISE-EV Charging for Three Races

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Michael McDowell and Front Row Motorsports have signed yet another new partner to the team’s 2022 NASCAR Cup Series campaign, announcing on Wednesday that WISE-EV Charging will adorn the No. 34 Ford Mustang in three events.

The company will debut in the NASCAR All-Star Race at Texas Motor Speedway in May, before returning to the series at World Wide Technology Raceway in June and Kansas Speedway in September.

WISE-EV Charging – a division of WISE Power — is a renewable energy services provider, building a network of innovating and fast charging Electric Vehicle (EV) charging stations across the United States.

Utilizing a “Hub and Spoke” method for plotting its charging locations, the WISE-EV network will feature ultra-fast chargers to enable electric vehicle drivers to extend their trips and improve travel times. Drivers will navigate the network with a mobile app steering them to WISE-EV locations providing relevant information and special offers.

“We are thrilled to partner with a well-running team and to be a part of the on-track action,” Kevin Williams, founder and CEO of WISE Power said. “We have seen firsthand how NASCAR event helps us grow our business, and we see a lot of potential with Michael and his crew. We can’t wait for the No. 34 WISE-EV Ford Mustang’s debut in Texas next month.”

McDowell and Front Row Motorsports are looking to further expand upon the team’s early-season success, including multiple top-10 runs and finishes inside the top-20.

“It’s awesome being able to welcome new partners to the team,” McDowell said. “We have had amazing new partners this season and it’s great to see WISE-EV join us with their renewable initiatives and game-changing EV charging technology. They are looking to educate fans on how their products can help them. We just want to spread that message.

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Joseph Srigley
Joseph Srigleyhttp://tobychristie.com
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at TobyChristie.com

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