Wednesday, March 22, 2023

United Rentals Joins Stewart-Haas Racing, Sponsoring Ryan Preece in Five Races in 2022

PC: Stewart-Haas Racing | Twitter

United Rentals Inc. – the largest equipment rental company in the world — has joined Stewart-Haas Racing as an official partner of the championship-winning organization, as well as a five-race primary sponsor of the team’s reserve driver, Ryan Preece.

Preece, whose schedule for the 2022 NASCAR season includes a mixture of events across NASCAR’s top-three series, will debut the United Rentals colors in Friday’s NASCAR Camping World Truck Series event at Las Vegas Motor Speedway.

The company will return to sponsor the Berlin, Connecticut-native in events at Atlanta Motor Speedway (March 19) and Darlington Raceway (May 6), aboard the No. 17 David Gilliland Racing Ford F-150.

United Rentals will also be featured as a primary sponsor in one NASCAR Cup Series and one NASCAR Xfinity Series event for Preece this season, with details regarding those events to be announced at a later date.

“Motorsports is all about getting the job done quickly and efficiently without sacrificing safety or performance. That’s what we do every day at United Rentals. We help companies big and small grow through collaboration and teamwork, and our partnership with Stewart-Haas Racing and Ryan Preece allows us to demonstrate the power of working united on the racetrack while simultaneously engaging with our customers and employees,” said Dale Asplund, Executive Vice President, and Chief Operating Officer, United Rentals.

The 31-year-old is a seasoned veteran of the NASCAR Cup Series, as well as a two-time winner in the NASCAR Xfinity Series. Last season, Preece competed in a pair of NASCAR Truck Series events for David Gilliland Racing, capturing the victory at Nashville Superspeedway.

“I’ve always been hands-on in preparing my racecars, and that has meant being hands on when it comes to getting the resources I need to go racing. I feel like I’ve done every job on the racecar and in the shop, so that means I know my way around a lot of the equipment United Rentals provides,” said Preece, a dedicated Ford Performance driver in each series in which he competes. “Scissor lifts, forklifts, generators, air compressors – I’ve rented them and run them. This partnership with United Rentals is as authentic as they come, and I’m proud to represent them.”

Preece has become well-known for his incredible success in the NASCAR Whelen Modified Tour, winning three events in the series last season at Richmond, New Hampshire, and Stafford. The long-time NASCAR Cup Series driver is a 25-time winner in the series, as well as the series’ 2013 champion.

“Ryan joined Stewart-Haas Racing at the beginning of the year and his value to our organization is already being felt,” said Brett Frood, President, SHR. “He epitomizes the old-school racing mentality that is at the core of our organization’s DNA. The opportunity to race for a trophy at Las Vegas will only enhance the intangibles he has been providing to our teams. United Rentals will be proud to have such an incredible competitor and brand ambassador.”

Joseph Srigley
Joseph Srigley
University of Windsor | Business Administration - Supply Chain & Data Analytics Editor at

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